Discover How Magnesium‑Optimized Water Unlocks the Full Potential of Coffee
Sponsored Content by BWT water+more
BWT water+more at World of Coffee Brussels
At World of Coffee Brussels, BWT water+more is redefining what exceptional coffee can be. The message is bold and simple: great coffee starts with great water. With its pioneering magnesium‑optimized water solutions, BWT water+more shows how the right mineral balance elevates extraction, enhances aroma and creates a smoother, more vibrant cup—every single time.
At Booth 11232, visitors can experience this transformation live. On the “Stage of Champions,” barista trainer Katharina Ante demonstrates how water profiles shape flavor, body and balance. These sessions make one thing unmistakably clear: water isn’t a supporting ingredient—it’s the secret to premium coffee.
Innovation That Sets New Standards
BWT water+more presents a powerful portfolio designed for professionals who refuse to compromise on quality:
BWT bestbarista ROC COFFEE — consistent, high‑performance water profiles through reverse osmosis and remineralization
BWT bestmax Premium — magnesium‑enriched water for superior taste and reliable equipment protection
BWT bestico — crystal‑clear, hygienically stable ice for premium beverage service
BWT bConnect — smart digital monitoring for maximum operational reliability
The booth becomes a vibrant industry hub: a place to connect, taste, learn and be inspired. An integrated filling station lets exhibitors brew their own coffees with BWT’s magnesium‑optimized water—and experience the difference instantly. On 25 June, the booth transforms into a lively after‑show hotspot with DJ, drinks, and networking.
Adding a creative twist, comic artist Nino Meriano brings the theme of water to life with live illustrations and personalized sketches. Visitors can also take home a limited‑edition BWT Climate Bottle, created exclusively for World of Coffee Brussels.
Empowering Women in Coffee: BWT water+more Partners with IWCA Germany
BWT water+more is extending its commitment to the global coffee community by partnering with IWCA Germany, supporting its mission to strengthen visibility, leadership and equal opportunities for women across the coffee value chain.
IWCA Germany has rapidly built a dynamic, cross‑border network of experts united by a shared vision: when women thrive, the entire coffee industry moves forward. BWT water+more is proud to contribute to this movement.
Strong community for the coffee industry
“Our chapter came into being because of a shared commitment to strengthening the visibility and leadership role of women in the German coffee industry. In a short time, we have built up a community that connects specialists across countries of origin, functional roles, and the entire value chain,” says Ana Maria Fasen, President of IWCA Germany. “IWCA Germany stands for collaboration, equity and the conviction that the whole industry will move forward if women are successful.”
Sarah Bergé, Vice-President of IWCA Germany, also emphasises the importance of the initiative for greater equity in the industry. According to Sarah Bergé, a large proportion of the work in the coffee value chain is done by women, whilst recognition and financial remuneration are often unevenly distributed. Therefore, the aim of IWCA Germany is to make the people behind the coffee more visible and to contribute towards a fairer coffee scene.
As part of the collaboration, BWT water+more will join the IWCA webinar program. On 1 July, Managing Director Dr Frank Neuhausen will present “Why the optimum water is so important for coffee: the science in your coffee cup.” He will be joined by Ben Helt, Technical Training Director at BWT water+more US and Authorized SCA Trainer & Q Instructor, who will share practical insights on achieving ideal water quality anywhere in the world.
Further information and registration for the webinar:
“Why the optimum water is so important for coffee: the science in your coffee cup”
Event page: https://www.womenincoffee.org/events/2026/7/1/bwtwebinar
Registration: https://givebutter.com/BWTwebinar
The zoom link for the webinar will be shared with people after they register for the webinar
About BWT water+more
BWT water+more Deutschland GmbH, based in Wiesbaden, is a specialist in water optimization technologies for the hospitality trade, the hotel trade and vending. Founded in 2005, the company, which is a 100% subsidiary of BWT Holding GmbH from Austria, offers the largest product portfolio worldwide for professionally optimizing water for coffee specialties, hot and cold drinks, and baking, steaming and dishwashing technology. As a globally operating company, we are represented in Europe, America, and Asia, giving us a worldwide network for our customers.
You can find BWT water+more on LinkedIn, Facebook, Instagram, and YouTube.
