Today during SCAJ2025 World Specialty Coffee Conference, the Specialty Coffee Association (SCA), Exporum Inc., and the Specialty Coffee Association of Japan (SCAJ) formally agreed and announced that Tokyo, Japan will host World of Coffee Asia and the World Barista Championship in 2027. The signing ceremony featured SCA CEO Yannis Apostolopoulos, Exporum Inc. CEO Danny Shin, and SCAJ President, Yoshi Kato and will mark the fourth edition of World of Coffee Asia following successful events held in Busan and Jakarta. World of Coffee Tokyo 2027 will take place April 28 – May 1, 2027 at Tokyo Big Sight (3-11-1, Ariake, Koto-ku, Tokyo) and will feature the 27th annual World Barista Championship (WBC).

The Specialty Coffee Association (SCA) has announced that World of Coffee Europe will take place June 25–27, 2026, at the renowned Brussels Expo, marking the first time a World of Coffee event has taken place in Belgium.

Today the Specialty Coffee Association (SCA) has announced the rebranding of its flagship North American event, Specialty Coffee Expo, as World of Coffee!

Step into the premier platform to connect with key markets, showcase new products, build lasting partnerships, and drive your sales to new heights. Located in the heart of Europe, World of Coffee draws coffee professionals from across the continent and beyond.

The Global Specialty Coffee Trade Show Comes to the Heart of Europe

World of Coffee Jakarta marks the first World of Coffee trade show in Indonesia and focuses on a deep-rooted connection to one of the largest coffee-producing and exporting countries in the world. Indonesia ranks as the fourth largest coffee producer in the world and the second largest in Asia. Indonesia, renowned for its esteemed coffee-growing regions such as Sumatra, Java, and Sulawesi, offers a rich tapestry of flavors and traditions that are deeply ingrained in its coffee heritage.

Registration for World of Coffee Busan is now open!

Visitor registration is now open for the 2024 World of Coffee trade show taking place June 27-29, 2024, at Bella Center Copenhagen in the historic city of Copenhagen, Denmark. World of Coffee is Europe’s premier coffee trade show, organized by the Specialty Coffee Association (SCA) and proudly supported by Host Sponsor BWT water+more.

On December 11, 2023, at an inaugural signing at the Panama Convention Center in Panama City, Panama, Specialty Coffee Association (SCA) Chief Executive Officer, Yannis Apostolopoulos joined a welcoming crowd alongside The Specialty Coffee Association of Panama (SCAP) President, James Hunter Tedman, and The Chamber of Commerce, Industries and Agriculture of Panama President, Adolfo Fabrega, to solidify the expansion of the World of Coffee Tradeshow to Panama in 2026.

World of Coffee Copenhagen will take place at Bella Center Copenhagen, June 27 to 29, 2024, and will feature the 2024 World Latte Art, World Coffee in Good Spirits and World Coffee Roasting Championships. This World of Coffee will run in addition to the SCA's annual World of Coffee trade shows in Dubai January 21 to 23, 2024 and the inaugural World of Coffee Busan, scheduled for May 1 to 4, 2024. This is the first time that the SCA has held three global World of Coffee trade shows in the same year.

Visitor registration is now open for the 2023 World of Coffee trade show taking place June 22-24, 2023, at Athens Metropolitan Expo in the historic city of Athens, Greece. World of Coffee is Europe’s premier coffee trade show, organized by the Specialty Coffee Association (SCA) and proudly supported by Host Sponsor BWT water+more.

We are so excited to announce World of Coffee Busan 2024, produced and delivered by licensed partner Exporum. World of Coffee Busan will take place at the Busan Exhibition & Convention Center (BEXCO) May 1-4, 2024, and will feature the 2024 World Barista Championship. This inaugural World of Coffee in Asia will run in addition to the SCA's annual World of Coffee trade shows in Dubai, scheduled for January 21 to 23, 2024, and Europe in June 2024.

Exhibitor and visitor registration is now open for the 2023 World of Coffee Dubai taking place January 11-13, 2023 at the Dubai World Trade Center in the United Arab Emirates.

The winners of the specialty coffee industry’s most prestigious awards for new products in the specialty coffee and tea industries were announced today at World of Coffee Milan.

The winner of the specialty coffee industry’s most prestigious awards for design was announced today at World of Coffee 2022. Great coffee is often given distinction via great design, and increasingly serves an important function in distinguishing specialty coffee. The Coffee Design Awards seeks to celebrate this effort by awarding great packaging design.

Coffee Design Awards recognizes great design judged on individuality, sustainability, and innovation. This competition celebrates and showcases the best in specialty coffee design.

The Best New Product Awards showcases the latest innovations, and product launches across the specialty coffee industry.

Visitor registration is now open for the 2022 World of Coffee taking place June 23-25, 2022 at the Milan Convention Center in Milan, Italy!

The Specialty Coffee Association has announced that the 2022 World of Coffee trade show, originally scheduled to take place in Warsaw, will be moving to Milan, Italy. The five World Coffee Championships—Latte Art, Coffee in Good Spirits, Cup Tasters, Cezve/Ibrik, and Roasting—will also be held in Milan, June 23-25.

Exhibitor registration is now open for the 2022 World of Coffee trade show in the United Arab Emirates from January 12-14, 2022. World of Coffee Dubai will mark the first time SCA’s premier coffee trade show expands to the Middle East. This event will run in addition to the SCA’s annual World of Coffee Warsaw trade show scheduled to take place in Poland June 23-25, 2022.