Read, 25 Specialty Coffee Association Read, 25 Specialty Coffee Association

Words of Attraction: Can “Attractive” Linguistic Descriptions Lead to More “Attractive” Coffee for Consumers? | 25, Issue 20

Cognitive psychologist BENTE KLEIN HAZEBROEK and language professor ILJA CROIJMANS explore the role and construction of coffee’s linguistic descriptions—those flavor notes and descriptions across coffee packaging and websites!—in a consumer’s willingness to pay.

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Announcements, Community, Read, Watch Specialty Coffee Association Announcements, Community, Read, Watch Specialty Coffee Association

Webinar: Meet the Members of the 2024-2025 SCA Board of Directors

As presented to SCA members on August 31, the SCA Board of Directors, led by President Konstantinos Konstantinopoulos, nominated a group of four professionals from a pool of dozens who responded to our annual call for nominations made in June. As the number of candidates this year is equal to the number of open seats, there is no need to proceed with a voting process, and the SCA Board has confirmed the four professionals listed as members of the SCA Board of Directors, in accordance with Section 7.4(h) of the SCA Bylaws.

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An Invitation to Re-generate Our Sustainability Approach: Re-think/Restore/Replenish | 2023 Re:co Fellow Feature — Olga L Cuellar-Gomez

2023 Re:co Fellow OLGA L CUELLAR-GOMEZ, a social entrepreneur working with extensive experience structuring sustainability projects, reflects on the industry’s recent focus on green house gas (GHG) emissions and offers a methodology to ensure farmers’ voices and perspectives are integrated into new sustainability initiatives.

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Brewing a Robust Future: Harnessing Diversity and Equity in the Specialty Coffee Industry | 2023 Re:co Fellow Feature — Garry Johnson III

2023 Re:co Fellow GARRY JOHNSON III, the Founder and CEO of BVP Coffee Co., sheds light on the significance of Black history, the value of diversity, the importance of equity, and the role of education in fostering inclusivity. Here, he explains how embracing diversity and pursuing equity can lead to a robust and sustainable future for the specialty coffee industry.

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Re-engaging Puerto Rico Through Values, Respect, and Education | 2023 Re:co Fellow Feature — Arnaldo Gratacos

The coffee industry in Puerto Rico is an integral part of the island's culture and identity, and the motivation to be better every day is crucial to the local economy and the well-being of communities. 2023 Re:co Fellow ARNALDO GRATACOS, a young Puerto Rican specialty coffee entrepreneur and educator, is on a mission to revitalize the island’s coffee industry: here, he shares a little of its history and offers a path forward.

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Encuesta: Ayude a Dar Forma a la Agenda de Café Sostenible de la SCA Compartiendo Sus Ideas Sobre la Creación, Medición, Y Distribución de Valor

El equipo de Desarrollo del Conocimiento de la SCA, como parte de la Agenda de Café Sostenible de la SCA, está implementando una encuesta dirigida a los actores de la cadena de suministro del café para evaluar y rastrear el impacto sobre cómo el valor es creado, medido, y distribuido en las cadenas de valor del café, hacia el objetivo más amplio de lograr una distribución equitativa del valor (EVD).

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Survey: Help Shape the SCA Sustainable Coffee Agenda by Sharing Your Thoughts on Value Creation, Measurement, and Distribution

The SCA Knowledge Development team as part of the SCA Sustainable Coffee Agenda is implementing a survey aimed at actors across the coffee supply chain to assess and track the impact around how value is created, measured, and distributed in coffee value chains, toward a broader goal of equitable value distribution (EVD).

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