Due to distancing and mobility restrictions caused by the COVID-19 pandemic, specialty coffee consumption has been shifted from shops to home. Which marketing tools could be relevant to influence the coffee drinking experience outside the coffee shop?

Join us live for Episode #21 on Friday, July 9.

The Livelihoods in Coffee webinar series kicks off this Thursday, July 1.

Join us live for Episode #20 on Friday, July 2 at 5pm BST.

The new season kicks off with Episode #19 on Friday, June 25 at 5pm BST.

Watch Yannis Apostolopoulos, CEO of the Specialty Coffee Association, welcome Coffee Retail Summit’s attendees to a program focused on three main topics: Navigating COVID-19, Business of Coffee, and Building Your Brand.

Planning helps entrepreneurs avoid the trap of running businesses that neither make enough money nor let them do what they love.

When your staff feel valued, your customers feel valued. This session focuses on the importance of your internal structure, systems, and culture.

Stephen Morrissey speaks to Lara Marrero about the future of retail design and what it might mean for the coffee retail marketplace.

We’re joined by analysts from Rabobank who will cover trends in non-alcoholic beverages and how they might apply to coffee retail, alcohol and wine market innovation and adaptation during the global pandemic, as well as the overall beverage shift to e-commerce and different models in the direct-to-consumer space.

What are the fundamentals and economics of a coffee retail business from an investor's perspective?

We'll overview concepts such as the value of setting strategic marketing objectives, target marketing and brand positioning, and the marketing mix—all through the lens of environmental, social, and financial sustainability.

In this presentation you will learn to position your brand through word of mouth, brand affiliation and unique proposition creating your brand identity that customers will love. Plus, special guest Chérmelle Edwards will share key trends in the specialty coffee space.

Luisa Castellanos is the Co-Founder of Science on Call, an IT help desk for restaurants and retailers.

In this talk, Peter Giuliano and Katie von der Lieth discuss results from the SCA’s third and most recent Community Impact of COVID-19 survey.

Ariel Schuster discussed current trends in the market, the impact of the pandemic in commercial real estate, and new opportunities for retail tenants.

National Coffee Association President & CEO William "Bill" Murray explores how COVID-19 has impacted coffee consumption and consumer purchasing habits, which changes may be temporary and which are here to stay, and opportunities for retail coffee to thrive in this new landscape.

Coffee Retail Businesses have always been central to community activities, whether its the meeting place for community organizers to kick off their projects and activities or the place to celebrate group accomplishments.

How did COVID-19 affect market shifts at the start of the pandemic, and what implications does this have for the future?

How can the specialty coffee industry demonstrate its ethos through exciting integrated marketing initiatives?